From Manual Chaos to Intelligent Growth: Eventure’s Journey with a Tailored CRM Solution

| A custom-built CRM that drives growth, streamlines operations, and rewards performance — helping Eventure become Malaysia’s top stock brokerage branch.

🏢 Client Background

Eventure Group is a dynamic securities trading branch under TA Securities, one of Malaysia’s most recognized investment firms. Focused on active client acquisition and portfolio growth, Eventure needed a centralized platform to manage campaigns, clients, and commissions efficiently — with auditability and flexibility built-in.

🧩 Challenges Before the System

• Manual campaign tracking and incentive payouts through spreadsheets
• Disorganized client records and follow-up histories across teams
• Lack of flexibility in configuring different commission schemes
• Delayed reporting and minimal visibility into performance KPIs

💡 A Custom-Built CRM System for Growth

🔧 Technology Stack

• Backend: Laravel
• Frontend: NextJS (Web App)
• Infrastructure: AWS EC2 (Scalable Hosting), RDS (Managed PostgreSQL)
• Integrations: Email/SMS gateways for notifications

📈 Results & Growth

• Campaign execution improved by 80% through automated link generation & tracking
• Sales team performance increased due to clear commission visibility
• Data centralization reduced admin work by 70%
• Helped Eventure scale operations nationwide
• Contributed to Eventure’s multi-year wins in Bursa Malaysia’s top securities awards

🎥 Watch the System in Action

✨ Looking for results like these? 💬 Let’s talk about how we can help your business thrive.